Integrating a Baidu Mobile SSP launch ad in one minute

English translation of the Chinese original, translated on 2026-10-23. The article body uses automated translation; app descriptions, historical reading notes and video subtitles receive separate editorial checks. Original publication dates, attribution, code and version notes are retained.

"Integrate Baidu Mobile SSP launch ads into your APP to increase revenue."

Bison

My free app is about to be released. I have been wondering how to earn back the 99 dollars for my developer membership.
Adding ads to my app seemed the easiest way to earn it back. But I am a perfectionist,
I dislike ads everywhere, with an interstitial suddenly appearing while you are using an app. Besides harming the user experience,
they also spoil the app's appearance, which I cannot tolerate. Caught in that dilemma, I took a look at Baidu Mobile SSP.
Baidu SSP offers many ad formats. For me, a launch ad is the best fit: first, it does not interfere with the user's
experience, and second, it does not spoil the app's overall appearance. That settled the decision.
Now let us see how to integrate it.

Baidu SSP official website Go to the resource

First register an account with Baidu SSP, add a mobile application under application management, and fill in the relevant information. Then download the SDK and drag its ios_api folder into your project.

warning: iOS9 compatibility notes:

1. In the plist, add baidumobads to the LSApplicationQueriesSchemes array. Note: the Xcode7.0 simulator reports error:(null), whereas a physical device does not. This error can be ignored here.

    <key>LSApplicationQueriesSchemes</key> <array>
    <string>baidumobads</string>
    </array>

2. ENABLE_BITCODE=YES. The SDK supports BITCODE; if you do not need it, simply set this to NO.

3. In the plist, set NSAllowsArbitraryLoads to true under NSAppTransportSecurity. Note: in Xcode7.1, set Allow Arbitrary Loads to true under App Transport Security Settings.

    <key>NSAppTransportSecurity</key> 
    <dict>
    <key>NSAllowsArbitraryLoads</key> 
    <true/>
    </dict>

4. The .dylib libraries used by the SDK have .tbd extensions in Xcode7. Import the libraries with the corresponding names.

Then add the `Frameworks`.

QuartzCore.framework
Security.framework
AdSupport.framework
StoreKit.framework
libz.dylib
AudioToolbox.framework
CoreMotion.framework
MediaPlayer.framework
AVFoundation.framework
MessageUI.framework
CoreLocation.framework
CoreTelephony.framework
SystemConfiguration.framework
CoreGraphics.framework
WebKit.framework

Then configure the compiler parameters.

targets->BuildSettings->Other Linker Flags -> add -ObjC -lstdc++

That completes the configuration. From here, we will discuss only Baidu SSP launch ads.

Import the headers in AppDelegate: #import "BaiduMobAdSplashDelegate.h" #import "BaiduMobAdSplash.h" Add the BaiduMobAdSplashDelegate delegate.

The specific code is as follows.

.h file

@property (strong, nonatomic) BaiduMobAdSplash *splash;

@property (strong, nonatomic) UIView *customSplashView;

.m file

- (BOOL)application:(UIApplication *)application didFinishLaunchingWithOptions:(NSDictionary *)launchOptions {

    //百度广告
    [self BaiDuNew];

    return YES;
}

- (void)BaiDuNew{

    [self.window makeKeyAndVisible];
    BaiduMobAdSplash	*splash	=	[[BaiduMobAdSplash	alloc]	init];
    splash.delegate	= self;
    //把在mssp.baidu.com上创建后获得的代码位id写到这里
    splash.AdUnitTag = @"2365464";
    splash.canSplashClick	=	YES;
    [splash	loadAndDisplayUsingKeyWindow:self.window];
    self.splash	= splash;

    //可以在customSplashView上显示包含icon的自定义开屏
    self.customSplashView = [[UIView alloc]initWithFrame:self.window.frame];
    self.customSplashView.backgroundColor = [UIColor whiteColor];
    [self.window addSubview:self.customSplashView];
    [self.window bringSubviewToFront:self.customSplashView];


    //在baiduSplashContainer用做上展现百度广告的容器，注意尺寸必须大于200*200，并且baiduSplashContainer需要全部在window内，同时开机画面不建议旋转
    CGFloat width = self.window.frame.size.width;
    CGFloat height= self.window.frame.size.height;
    UIView * baiduSplashContainer = [[UIView alloc]initWithFrame:CGRectMake(0, 0, width, height-100)];
    [self.customSplashView addSubview:baiduSplashContainer];

    UIImageView *iconView = [[UIImageView alloc]initWithImage:[UIImage imageNamed:@"icon.png"]];
    [iconView setFrame:CGRectMake(width/2-70-40, height-90, 80, 80)];
    [self.customSplashView addSubview:iconView];

    UIImageView *logoView = [[UIImageView alloc]initWithImage:[UIImage imageNamed:@"ITBlog.png"]];
    [logoView setFrame:CGRectMake(CGRectGetMaxX(iconView.frame)+40, height-90, 130, 50)];
    [self.customSplashView addSubview:logoView];

    UILabel *label = [[UILabel alloc]initWithFrame:CGRectMake(CGRectGetMinX(logoView.frame)-2, CGRectGetMaxY(logoView.frame), 130, 25)];
    label.font = [UIFont systemFontOfSize:13];
    label.textAlignment = NSTextAlignmentLeft;
    label.textColor = [UIColor lightGrayColor];
    label.text = @"自学iOS开发进阶首选";
    label.textAlignment = NSTextAlignmentCenter;
    [self.customSplashView addSubview:label];
    //在的baiduSplashContainer里展现百度广告
    [splash loadAndDisplayUsingContainerView:baiduSplashContainer];
}

- (NSString *)publisherId
{

    return @"ab17bd77";
}

/**
*  广告展示成功
*/
- (void)splashSuccessPresentScreen:(BaiduMobAdSplash *)splash
{
    NSLog(@"splashSuccessPresentScreen");
}

/**
*  广告展示失败
*/
- (void)splashlFailPresentScreen:(BaiduMobAdSplash *)splash withError:(BaiduMobFailReason) reason
{
    NSLog(@"splashlFailPresentScreen withError:%d",reason);
    //自定义开屏移除
    [self.customSplashView removeFromSuperview];
}

/**
*  广告展示结束
*/
- (void)splashDidDismissScreen:(BaiduMobAdSplash *)splash
{
    NSLog(@"splashDidDismissScreen");
    //自定义开屏移除
    [self.customSplashView removeFromSuperview];
}

/**
*  广告点击
*/
- (void)splashDidClicked:(BaiduMobAdSplash *)splash
{
    NSLog(@"splashDidClicked");
}

The result is shown below.

This historical illustration is currently unavailable. The original image URL is retained for reference.

Demo—Download

warning: iOS9 compatibility notes:

Then add the Frameworks.

Then configure the compiler parameters.

Then add the `Frameworks`.